Case Study: Tom Wood launches Orbit Paper with Bleed Design Studio's installation and website

Tom Wood celebrates 10th anniversary with Bleed Design Studio

The customer Tom Wood faced the challenge of creating an installation and website to launch Orbit Paper, a retrospective magazine celebrating the brand's 10th anniversary. The goal was to offer an early glimpse of the publication by designing a modular installation that captured its blend of abstract and tangible elements. Vendor Bleed Design Studio was engaged for services including exhibition design and visual identity.

Bleed designed a modular installation that was easily transportable and adaptable for different spaces, ensuring it revealed just enough to intrigue viewers without giving away the magazine's full content. The solution was successfully showcased at Dover Street Market in London and New York, as well as at the Tom Wood store in Oslo. The work by Bleed effectively supported the launch of the physical publication, providing a fresh perspective on the brand's journey and future direction.

Tom Wood