Blanc and Otus
15 Case Studies
Amazfit - Customer Case Study
A Blanc and Otus Case Study
Case study about Amazfit working with Blanc and Otus.
Amazfit is the world’s second largest manufacturer of wearable activity tracker best known for its popular Mi Band in China. To launch the brand in the US, we developed a comprehensive product reviewer’s program with a focus on health, fashion and tech media and secured more than 40 pieces of top tier coverage including The Next Web, Brit & Co, Financial Times and The Verge.