Case Study: Tianma America achieves 174% more views with Blacksmith Agency web redesign

Tianma America boosts views 174% with Blacksmith Agency

Tianma America, a leader in advanced LCD and AMOLED display technologies, faced challenges with an outdated website that failed to reflect its technological capabilities. The site suffered from a poor visual design, weak information hierarchy, and a lack of clear calls-to-action, which created a difficult navigation experience. Tianma America partnered with Blacksmith Agency for a strategic web redesign to improve user experience and drive engagement.

Blacksmith Agency implemented a solution that included restructuring the information architecture and creating a modern, responsive visual design. The new intuitive site led to a significant measurable impact, including a 174.34% increase in views per active user, a 64% spike in total users, and a boost in organic search engagement from 24% to 61.88%.

Tianma America