Case Study: GoodRx achieves faster, scalable accounting and 25–30% time savings with BlackLine

GoodRX Relies on BlackLine to Scale Accounting Processes to Accommodate Growth

GoodRx, a healthcare app used by more than 10 million Americans that has helped save over $14 billion on prescriptions, faced growing pains as it expanded into new business lines. The accounting team’s legacy reconciliation process—relying on Excel uploads to shared drives, manual tie-outs and weak checklist controls—was time-consuming, prone to version-control issues and offered limited visibility into close progress.

GoodRx implemented BlackLine’s Modern Accounting Playbook and connected it to NetSuite in a fast, organized rollout that required minimal IT involvement. The platform automated reconciliations and task management, giving the team real-time visibility, stronger controls and auto-certification of dormant accounts (cutting time on those accounts by 25–30%), reducing meetings and boosting confidence in the numbers while scaling to support continued growth.

GoodRx

Milton Massery

Director of Accounting