Case Study: Nulo Pet Food drives digital ad growth with Blackhawk

Nulo Pet Food drives over 250 million ad impressions in 9 months with Blackhawk

Blackhawk was engaged by Nulo Pet Food, a creator of premium pet food and snacks, to manage its extensive digital advertising ecosystem. The company's internal marketing team sought expert partners to take over the full management of their digital ad campaigns.

The solution implemented by Blackhawk involved fully handling Nulo's digital ads, including strategy, content creation, implementation, optimization, and reporting. The vendor secured high click-through rates and low costs per conversion across all campaigns. This work drove significant growth for Nulo, resulting in over 250 million ad impressions and an exceptional click-through rate of over 11% within a nine-month period.

Nulo Pet Food