Case Study: Deltatre achieves faster, more efficient sports video workflows with Blackbird

Supporting global leaders in digital sports media

Deltatre, a global leader in digital sports media, needed innovative cloud technology to speed up media turnaround, improve cost efficiency, and strengthen client services. Blackbird was brought into its digital media and broadcast offering to help support faster, higher-quality video creation and publishing for major sports events.

Blackbird integrated with Deltatre’s product suite, including Diva and Magma, and connected to Microsoft Azure, live Opta performance data, EVS EDLs, and live stream ingest workflows. The solution enabled editing just 15 seconds behind live, scalable IP-based workflows, automated branding at publish time, and collaborative cloud editing, allowing Deltatre to publish directly to social platforms and industry CDNs with 24/7 support.

Deltatre

Jim Irving

Commercial Director