Case Study: CBS19 News speeds up breaking news with Blackbird

CBS19 News saves 15+ hours per week with Blackbird

CBS19 News, a local news station in Charlottesville, Virginia, faced challenges with speed and collaboration due to its traditional on-premises video editing workflow. This slow process, involving file transfers and fragmented access to footage, hindered their ability to quickly turn around breaking news stories with their small team. They adopted Blackbird's cloud-based video editing platform to overcome this.

By implementing Blackbird, CBS19 News transformed its workflow with two 24/7 live ingest feeds that make content instantly accessible. This allows producers, reporters, and the digital team to collaborate in real time from a centralized media library without downloads. The solution from Blackbird delivered dramatic results, including saving over 15 hours per week on editing and 30 minutes per news piece for field reporters. This increased speed and efficiency also reduced hardware costs and enabled the small team to produce more content.

Cbs19 News