Case Study: The Executive Transportation Group achieves secure, reliable mobile dispatch and client retention with BlackBerry

Leading Executive Car Service Once Again Chooses Blackberry Solution For Its Reliability And Security Features

The Executive Transportation Group (ETG) is a Brooklyn-based executive car service in New York City that coordinates about 1,800 vehicles and serves more than two million passengers annually. When a 2012 change in mobile network provider prompted a review of devices, protecting clients’ location, payment and personal data emerged as the top priority, and information-security experts rejected platforms that relied on third-party security add-ons.

ETG chose to stay with BlackBerry, deploying 1,800 BlackBerry Bold 9930 smartphones integrated with BlackBerry Enterprise Server and a custom Aleph dispatch app. The solution provided secure, real-time GPS-enabled dispatching and one-touch job acceptance for drivers, improving response times, workflow and client retention while delivering responsive vendor support.

Executive Transportation Group

Mark Heminway

Vice President of Operations and Business Development