BlackBerry
178 Case Studies
A BlackBerry Case Study
Shoreline Energy International (SEI) is a Lagos-based multinational energy and infrastructure group operating across sub‑Saharan Africa with over 4,000 employees and a diverse portfolio in construction, oil & gas, power and telecommunications. Rapid growth and operations spread across multiple countries made it difficult for senior management to stay informed and coordinate projects, while expensive mobile roaming and fragmented communications were hurting productivity and partner relations.
SEI equipped middle and senior managers with BlackBerry smartphones and used BlackBerry Messenger and email to replace many voice calls, centralize communications and share real‑time updates (including photos). The move cut telephone costs by about 40%, improved project oversight and meeting follow‑up, boosted operational efficiency and strengthened relationships with international partners, with the platform ready to scale to more employees.
Kola Karim
CEO