Case Study: ThinkVacuums.com boosts paid search revenue with Blackbelt Commerce

ThinkVacuums.com grows revenue by $536K in 8 months with Blackbelt Commerce

ThinkVacuums.com, a leading online retailer of central vacuum systems, faced significant challenges with a fragmented and underperforming paid search strategy managed by a previous agency. Their PPC structure was spread across 18 separate ad accounts, leading to inefficient budget allocation, missed optimization opportunities, and weak visibility. They approached Blackbelt Commerce to overhaul their Google Ads and Microsoft Ads accounts to improve efficiency and drive growth.

Blackbelt Commerce consolidated the 18 accounts into a single, unified structure and rebuilt the campaigns using deep keyword research and data-driven strategies. They implemented advanced AI bid strategies and scaled efforts on overlooked audiences. As a result, ThinkVacuums.com saw a $536,000 increase in revenue with only a $35,000 increase in ad spend, achieving a remarkable 15:1 return on ad spend within just eight months.

ThinkVacuums.com