Case Study: YWCA streamlines operations and boosts fundraising with Blackbaud

YWCA Brand - Customer Case Study

YWCA chapters rely on Blackbaud to help advance their mission — advocating for women and girls and eliminating racism — by streamlining operations across fundraising, online marketing, events and accounting. Facing the challenge of coordinating development, finance and engagement work at the local level, YWCAs sought integrated, easy-to-use technology and ongoing support to increase donations and participant engagement.

Blackbaud delivers a suite of tailored solutions (Raiser’s Edge NXT for CRM, Financial Edge NXT for accounting, TeamRaiser/everydayhero for peer-to-peer fundraising, Luminate Online and analytics) with recommended stacks by YWCA size. The result: wide adoption across the network (119 YWCAs use Blackbaud online marketing; 57 use CRM) and strong user feedback praising functionality, reporting ease and boosted fundraising and event engagement.

YWCA Brand