Case Study: Speed Art Museum achieves exceptional visitor experiences and streamlined operations with Blackbaud

Speed Art - Customer Case Study

Speed Art Museum in Louisville closed for a three-year, $60M expansion and used the reopening to reimagine its mission and visitor experience. Leadership wanted technology that would help the museum listen to guests, deliver inclusive programming, and turn casual visitors into sustained supporters while improving operational visibility and staff flexibility.

By partnering with Blackbaud, the Speed implemented integrated solutions for ticketing, membership, fundraising, analytics, marketing, and cloud accounting. The museum now streamlines admissions and merchandise sales, automatically converts and renews members and donors, spots spending trends and fraud, and gives staff anytime access and customized reports—helping drive results such as 35,000 cinema visitors in the first year and stronger donor and visitor insights.

Speed Art

Taylor Marvel Nord

Database Manager