Case Study: Salinas Valley Memorial Healthcare System achieves 375% donation growth and boosts productivity and data integrity with Blackbaud NetCommunity

Salinas Valley Memorial Hospital Foundation Increases Productivity and Data Integrity with Blackbaud® NetCommunity™

Salinas Valley Memorial Hospital Foundation, which supports healthcare on California’s Central Coast through six annual fundraising events and long‑running telethon efforts, needed a secure, hosted online solution with shopping cart functionality. The organization also sought to eliminate time‑consuming manual entry of online registrations into its donor database, The Raiser's Edge.

The Foundation implemented Blackbaud NetCommunity’s hosted option, using a single online form to collect permissions and payment details and to enable multi‑item purchases in one checkout. Within 12 months donations rose 375%, online item purchases grew 30%, and staff time spent on manual data entry was significantly reduced.

Salinas Valley Memorial Healthcare System