Case Study: Prevent Breast Cancer achieves streamlined online fundraising and a versatile website with Blackbaud Online Express

Prevent Breast Cancer - Customer Case Study

Prevent Breast Cancer is the only UK charity focused entirely on the prediction and prevention of breast cancer, funding world‑class research from its specialist centre. As a very small team already using The Raiser’s Edge, the organisation needed a simple but effective way to harness the internet to step up fundraising and improve donor engagement.

They implemented Blackbaud Online Express, integrated with Raiser’s Edge NXT, using features like ebulletins, easy mailer duplication and open/response tracking. The result is a versatile, easy‑to‑use website and streamlined processes that boost user interaction, improve campaign targeting and have already made a measurable impact on their fundraising and project work.

Prevent Breast Cancer

Nikki Barraclough

Executive Director