Blackbaud
658 Case Studies
A Blackbaud Case Study
Colgate University, a residential liberal arts college, had outgrown its legacy CRM, which limited donor engagement, reporting, and cross‑campus data sharing. The university needed a modern, scalable system and a smooth implementation that would secure buy‑in from advancement, IT, and other campus stakeholders.
Colgate implemented Blackbaud Raiser’s Edge NXT with a cross‑functional committee, collaborative data mapping, and focused change management and training, retiring the old system to drive adoption. The result: mobile, real‑time donor data and 360° constituent views, a 300% increase in field user adoption, faster self‑service reporting, improved stewardship and analytics, and a more connected campus ready to expand use of the platform.
Bridget Gaudreau
Senior Systems Analyst and Programmer