Blackbaud
658 Case Studies
A Blackbaud Case Study
New York Law School, an independent law school founded in 1891 with an early evening division launched in 1894, needed a better way to distribute marketing information and keep its website current with meaningful content. The school set out to build an interactive alumni web page to strengthen engagement with graduates.
They selected Blackbaud NetCommunity to redesign the site; its content management system enabled the school to quickly deploy targeted content to different alumni groups based on relationship, credentials, and other attributes, streamlining communications and personalization.