Case Study: New York Law School achieves an interactive alumni web page and targeted content delivery with Blackbaud NetCommunity (Blackbaud)

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Preview of the New York Law School Case Study

New York Law School Builds Interactive Alumni Web Page with Blackbaud® NetCommunity™

New York Law School, an independent law school founded in 1891 with an early evening division launched in 1894, needed a better way to distribute marketing information and keep its website current with meaningful content. The school set out to build an interactive alumni web page to strengthen engagement with graduates.

They selected Blackbaud NetCommunity to redesign the site; its content management system enabled the school to quickly deploy targeted content to different alumni groups based on relationship, credentials, and other attributes, streamlining communications and personalization.


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