Case Study: Melanoma Research Foundation saves staff time and improves fundraiser experience with Blackbaud's Luminate Online

Melanoma Research Foundation - Customer Case Study

The Melanoma Research Foundation (MRF) runs 32 annual fundraising walks to support melanoma research, education, and advocacy, but with just two staff managing events they struggled with a cumbersome event platform. Using Sphere made event setup slow and tedious—staff often had to block entire days to publish events—and the clunky workflows hurt the fundraiser experience.

MRF switched to Luminate Online with TeamRaiser and completed Blackbaud’s Go! training, gaining a simpler, more intuitive interface and responsive fundraising pages. The change dramatically reduced staff time spent creating events, improved mobile usability for fundraisers, and generated positive supporter feedback that confirmed the decision was right.

Melanoma Research Foundation

Carolyn Edrington

National Events Director