Case Study: Marshfield Clinic Health System Foundation raises $2,500 and gains new donors with Blackbaud's everydayhero Pro

Marshfield Clinic Health System Foundation - Customer Case Study

Marshfield Clinic Health System Foundation, the fundraising arm of the century-old Marshfield Clinic, supports the clinic’s education, research, and patient-care mission. After technology changes left the foundation without modern crowdfundraising and peer-to-peer tools, the team needed a fast, low-risk way to engage supporters and expand its donor base.

The foundation trialed and then purchased everydayhero Pro, launching a quick #GivingTuesday peer-to-peer campaign that brought in $2,500 from 37 donations—many from new donors—and deeper donor insight. The platform proved easy to implement, amplified supporter storytelling, and strengthened the foundation’s ability to connect with and grow its community.

Marshfield Clinic Health System Foundation

Steph Williams

Data Services Coordinator