Case Study: Longue Vue House and Gardens achieves 61% online ticket sales and streamlined operations with Blackbaud Altru (Blackbaud)

Longue Vue House and Gardens - Customer Case Study

Longue Vue House & Gardens is a historic museum in New Orleans with a small staff that wanted to deliver a more personalized, world‑class guest experience while better managing ticketing, membership, events, retail and donor relations. Faced with manual processes that limited outreach and consumed staff time, the museum sought a technology partner to streamline operations and improve real‑time engagement with visitors and supporters.

Partnering with Blackbaud and adopting Blackbaud Altru and EMV payment terminals centralized ticketing, retail, café and donation transactions, enabled mobile checkouts, and automated membership and event management. The museum saw online ticket sales jump from 0% to 61%, booking time drop from 2–3 days to 2–3 hours, faster payments and improved data for personalized outreach—freeing staff to expand programs and provide higher‑touch service.

Longue Vue House and Gardens

Susan Hudlow

Director of Engagement