Case Study: VMI Alumni Agencies achieves 97% increase in commitments with Blackbaud Fundraiser Performance Management

How VMI Alumni Agencies maximized the impact of their major gift officers and quickly saw a jump in commitments

VMI Alumni Agencies—the Alumni Association, Foundation, and Keydet Club that support the Virginia Military Institute—faced the challenge of maximizing fundraising impact for an institution where only about 25% of the operating budget comes from private support. They needed a more structured way to prioritize prospects, boost gift officer productivity, and turn data into actionable fundraising activity.

By implementing Blackbaud Fundraiser Performance Management integrated with Raiser’s Edge NXT and other Blackbaud tools, the team gained predictive prospect models, built-in dashboards, real-time reporting, and talent-management features. In the first four months after full implementation they saw a 97% year‑over‑year increase in commitments, an 11% rise in donors, nearly 12% more cash dollars and a 13.2% increase in cash donors, along with faster list generation, better targeting of visits, and strategic guidance from Blackbaud consultants.

VMI Alumni Agencies

Andrew Deal

Chief Operating Officer