Case Study: HopeKids achieves streamlined growth and increased monthly giving with Blackbaud eTapestry

HopeKids - Customer Case Study

HopeKids is a nonprofit that supports families of children with cancer and other life‑threatening conditions. As the organization grew, staff outgrew Excel for managing donor data—unable to track giving patterns, run targeted campaigns, or establish a recurring gift program—making it difficult to secure reliable monthly support and donor insight.

By adopting eTapestry with Blackbaud Merchant Services, HopeKids centralized donor data, lowered processing fees, and launched recurring gifts. The platform streamlined collaboration across regional chapters, enabled segmented email campaigns, and—using Wealth Finder analytics—helped identify higher‑capacity donors and prospects, supporting expansion into new chapters and stronger fundraising performance.

HopeKids

Josh Taylor

President