Case Study: Erlanger Health System Foundations raises more money and better understands constituents with Blackbaud

Erlanger Health System Foundations Raise More Money and Better Understand Their Constituents Using Blackbaud Products

Erlanger Health System Foundations was struggling with an inadequate online event fundraising platform that frustrated both participants and staff. The software had poor usability, a faulty email system, and could not integrate properly with their donor database, The Raiser’s Edge. Furthermore, the foundation lacked a dedicated website, which limited its ability to solicit donations and engage with its constituents effectively, prompting a search for a new solution from a vendor like Blackbaud.

The solution implemented by Blackbaud involved its Friends Asking Friends online event tool and the NetCommunity Grow website management platform. These integrated seamlessly with The Raiser’s Edge, providing a better user experience and more reliable data capture. The results were significant, with one 2012 fundraiser seeing a 37% increase in money raised and a 38% jump in online donations. This gave the foundation vital data to understand donor interests and strategically grow its fundraising efforts.

Erlanger Health System Foundations

Ali Dunn

Annual Giving Director