Case Study: Ducks Unlimited achieves rapid self-service customizations and automated deployments with Blackbaud CRM

Ducks Unlimited deploys rapid customizations

Ducks Unlimited, a Memphis-based nonprofit dedicated to protecting North America’s wetlands and waterfowl and a Blackbaud customer since 1994, needed a faster, more self-sufficient way to manage CRM customizations and environment updates without relying on support tickets and lengthy wait times.

By adopting the Blackbaud CRM self-service cloud portal (Azure-powered), Ducks Unlimited can run automated refreshes, service packs, and customization deployments using the same scripted tools as Blackbaud Cloud Operations. The organization now deploys customizations in 2–3 minutes, completes staging upgrades smoothly with notifications, and has reduced development processes from hours to minutes while eliminating dependency on support for routine deployments.

Ducks Unlimited

Nenad Lukic

Senior Director of Information Technology