Blackbaud
658 Case Studies
A Blackbaud Case Study
The Crohn’s & Colitis Foundation, serving over 2 million constituents through 39 chapters, works to find cures for Crohn’s disease and ulcerative colitis and to improve patients’ lives. With more than 100 Take Steps events nationwide and a large, decentralized supporter base, the foundation needed better data, reporting, and payment reliability to engage constituents, raise awareness, and protect recurring revenue—especially during major changes like a full rebrand.
Partnering with Blackbaud, the foundation deployed analytics, marketing and fundraising tools, Blackbaud Managed Services, and the Credit Card Updater to consolidate 100+ event reports into a single real-time summary, clean and integrate chapter data, automate constituent journeys, and refresh expiring payment details. The outcome was clearer insight into supporter behavior, streamlined weekly reporting for organizers, fewer interrupted sustaining gifts, and smoother technology transitions that boosted fundraising and awareness.
Jack Matarasso
Vice President of Digital Marketing