Case Study: College of Charleston achieves a $6.7M giving day and streamlines fundraising with Blackbaud Raiser’s Edge NXT

College of Charleston - Customer Case Study

The College of Charleston, a historic public liberal arts university, needed to modernize and streamline its fundraising processes so gift officers and campus partners could work more efficiently and transparently. Staff were spending time on manual queries and Excel tracking with limited visibility into portfolios, events, and progress toward goals—challenges that made coordinated campaigns and a major giving day difficult to manage.

By adopting Blackbaud Raiser’s Edge NXT and ResearchPoint™, the College implemented custom dashboards, workflows, event-management tools, and proposal-tracking insights that give gift officers and division leaders on-demand access to portfolio metrics and donor research. The new tools saved staff time, improved stewardship and outreach cadence, and helped the team identify and track gifts more accurately—contributing to nearly 2,300 donors giving $6.7 million on CofC Day and stronger, data-driven fundraising going forward.

College of Charleston

Jenny Alstad

Director of Prospect Management and Research