Case Study: American Red Cross Greater Palm Beach achieves $53K in online donations and 67% increase in event registrations with Blackbaud NetCommunity

Blackbaud NetCommunity Helps American Red Cross Greater Palm Beach Raise More Money and Increase Event Registrations Online

The American Red Cross Greater Palm Beach Chapter, part of the humanitarian ARC network, needed to replace a clunky content management system that lacked functionality and usability. The chapter wanted a more useful, informative site that could accept online donations and event registrations to better serve constituents.

They implemented Blackbaud NetCommunity, which integrates with their Raiser's Edge database to provide a dynamic site with online giving and registration. Since launch the chapter has raised $53,367.85 online, increased event registrations by 67%, and streamlined operations to save about four hours per week.

American Red Cross Greater Palm Beach