Blackbaud
658 Case Studies
A Blackbaud Case Study
AmeriHealth Caritas is a Medicaid managed-care organization serving 5.7 million people across 17 states and D.C., with 6,200 associates. Rapid growth after Medicaid expansion created a need for a formal, accountable volunteer program that could demonstrate social responsibility and measurable impact to community and government stakeholders.
The company launched the Care Crew program and adopted Blackbaud’s YourCause portal, establishing a national volunteer committee and aligning activities with corporate goals. The initiative drove strong engagement and measurable results: more than 700 community partnerships, ~68,248 volunteer hours logged overall, 54% of associates recording 38,798 hours in 2018, 3,429 projects, and an estimated $957,934 in community value—exceeding the company’s volunteer targets.