Case Study: Iowa ACOG mobilizes support for maternal healthcare with Black Tie Creatives

Iowa ACOG grew to 2,500 followers in 1 month with Black Tie Creatives

The Iowa ACOG faced a critical shortage of OB-GYNs and needed to mobilize public support for increased maternal healthcare funding. Black Tie Creatives partnered with them to develop the "Bump for the Bump" digital advocacy campaign to raise awareness and drive legislative action.

Black Tie Creatives created a high-impact campaign featuring bold typographic visuals, real stories, and data. They executed a social media push and recommended print collateral to empower Iowans to contact legislators. The campaign successfully grew an audience of over 2,500 followers in one month, encouraged bipartisan constituent outreach, elevated awareness of the shortage, and received a national ACOG Service Recognition Award.

Iowa ACOG