Case Study: South Texas Independent School District achieves 100% enrollment capacity with Black Propeller

South Texas Independent School District hits 100% enrollment in less than 60 days with Black Propeller

South Texas Independent School District (STISD) was struggling to increase enrollment and tour sign-ups despite previous social media advertising efforts. Their large website had a high bounce rate and lacked a clear strategy for lead generation. They partnered with Black Propeller to develop a paid search strategy to meet their goals.

Black Propeller designed a youth-focused landing page and implemented targeted PPC campaigns to reach people actively searching for schools. This strategy generated qualified leads immediately and achieved 100% enrollment capacity in less than 60 days, well ahead of schedule. As a result, STISD secured a larger marketing budget from Black Propeller's proven success to further expand its offerings.

South Texas Independent School District