Case Study: Retirement Planners of America achieves 525% lead growth with Black Propeller PPC

Retirement Planners of America boosts monthly leads 525% with Black Propeller

Retirement Planners of America, a financial planning service, faced significant lead generation challenges including a lack of clear attribution data, mismanaged ad spend, and an influx of irrelevant phone calls that harmed their campaign performance. Black Propeller was engaged to address these issues with a paid search strategy.

Black Propeller implemented a comprehensive PPC solution that resolved tracking issues, launched targeted state-level keyword campaigns, and optimized for web form conversions over phone calls. This strategy drastically reduced Retirement Planners of America's cost per lead by nearly $1000 and increased their monthly lead count by 525% over six months, delivering an exceptional return on investment and a steady influx of new business opportunities.

Retirement Planners of America