Case Study: MISSHA generates over $100K in revenue with Black Propeller’s Meta ads

Missha generates $103,310 in 4 months with Black Propeller

Missha, a global Korean beauty brand, faced the challenge of reviving its Meta advertising efforts after years of inconsistent performance and minimal historical data. With intense competition in the US market and a modest budget, they partnered with Black Propeller to rebuild their account and prove success on Facebook and Instagram, especially during the competitive holiday season.

Black Propeller rapidly launched a strategy involving dynamic catalog campaigns for both prospecting and remarketing audiences. This approach, combined with custom creative for holiday promotions, delivered significant results. The vendor's efforts generated over $103,000 in revenue from Meta ads in a four-month period, achieving a strong 5.38 return on ad spend and successfully meeting the client's goals.

Missha