Black Propeller
95 Case Studies
A Black Propeller Case Study
CUBE84, a consulting firm specializing in Salesforce and Pardot implementations, needed to increase lead volume and quality after prior agency efforts failed to reach their enterprise-level audience. Their ineffective paid campaigns and a website that was misaligned with high-intent search queries were driving low-quality leads and hindering growth.
Black Propeller rebuilt their paid search strategy from the ground up, focusing on high-intent keywords and creating dedicated landing pages to improve conversion rates. They later expanded into remarketing on LinkedIn and Facebook and optimized the site for SEO. As a result, Black Propeller helped CUBE84 increase its total lead volume by 400% within six months while significantly improving the quality of enterprise-level prospects.