Case Study: Clean Simple Eats increases repurchase conversions by 50% with Black Crow AI

How Clean Simple Eats Increased New Customer SMS Revenue By 40% With Black Crow AI

Clean Simple Eats, a clean-eating brand known for natural protein powders and supplements, partnered with Black Crow AI to improve email subscriber growth, identify returning shoppers, and increase customer retention. The team had strong repeat-purchase potential but was relying on a manual post-purchase experience that made it difficult to manage replenishment and loyalty efforts effectively.

Using Black Crow AI’s Identity Resolution, Predictive Offer, Predictive Repurchase, and Predictive Lifetime Value tools, Clean Simple Eats automated more of the customer journey and personalized replenishment and acquisition campaigns. The result was a 25% increase in subscribers, a 50% lift in repeat purchase conversions, 21% more abandonment flow revenue, and 38% more welcome flow revenue, while pLTV-optimized ads delivered a 4X ROAS in testing and helped generate over 4,000 new customers.

Clean Simple Eats

Alie Jackson

Marketing Operations Manager