Case Study: Viamedia achieves higher learning engagement and stronger leadership development with BizLibrary

Viamedia Prioritizes Skills Development to Create a Culture of Continuous Learning

Viamedia, a sales-focused organization, wanted to build a culture of continuous learning while competing priorities made it difficult to get employees to view training as a true benefit. Working with BizLibrary and its BizLMS platform, the company set out to introduce prescriptive upskilling and reskilling programs that would support employee growth and help leaders gain buy-in.

BizLibrary helped Viamedia shape the case for leadership support and launch a blended learning strategy that included online training, virtual cohort discussions, and leadership development playbooks. The results included higher training participation, stronger completion rates, more on-time completions, and better visibility into ROI through BizLMS reporting; pulse surveys also showed improved employee engagement and more development conversations with managers.

Viamedia

Marshall Fields

Training Coordinator