Bizible
19 Case Studies
A Bizible Case Study
Jellyvision, an award-winning interactive employee-communications platform, faced a common B2B marketing problem: they couldn’t quickly or reliably prove which campaigns and channels were driving pipeline and revenue. That made it difficult to justify budget shifts toward higher-performing tactics—especially for new tactile direct-mail experiments—because attribution and ROI were slow and unclear.
By combining PFL’s tactile marketing automation with Bizible’s multi-touch B2B attribution, Jellyvision tied personalized physical outreach directly to pipeline and revenue. Bizible made it possible to track and report results far faster than before, enabling data-driven budget shifts to more profitable channels and delivering measurable lifts in campaign performance and returns.
Jenn Kloc
Sr. Marketing Manager