Case Study: Easy CIP by Infinite-Data LLC streamlines sales and marketing with Bitrix24

Easy CIP by Infinite-Data LLC unifies CRM and marketing with Bitrix24 for a 5+ person team

The customer, Easy CIP by Infinite-Data LLC, is a U.S.-based GovTech SaaS provider that helps public agencies manage capital planning and budgets. Their challenge was finding a cost-effective CRM from vendor Bitrix24 that could handle their long, relationship-driven sales cycles, manage marketing campaigns, and facilitate team collaboration without requiring multiple expensive and disconnected systems.

Bitrix24 provided a unified solution, becoming the operational backbone of the company's sales and marketing. The vendor's platform allowed the team to track the full deal pipeline, make and log calls, run email campaigns, use live chat, and collaborate internally all within one configurable environment. This integration delivered exceptional value for the price, resulting in major operational efficiencies for the growing SaaS company.

Easy CIP by Infinite-Data LLC