Case Study: Axel Springer achieves faster, high-quality video streaming with Bitmovin

Axel Springer - Customer Case Study

Axel Springer, one of Europe’s largest media and technology companies, needed to modernize its video streaming workflows to keep up with the shift from print to digital and deliver news and entertainment content at scale. To support its growing mix of live and on-demand video, Axel Springer turned to Bitmovin, using Bitmovin’s VOD Encoder, Player, and Observability tools, including integration with Microsoft Azure.

Bitmovin helped Axel Springer achieve faster, more scalable encoding for short news and sports clips, while the Bitmovin Player enabled reliable, high-quality playback across a wide range of devices. With Bitmovin’s Observability, Axel Springer also gained real-time monitoring to catch issues before viewers were affected. The Bitmovin Player now drives about 1 billion impressions annually across Axel Springer’s publications, and Bitmovin’s VOD encoding lets the company prepare assets in seconds.

Axel Springer

Stephan Zech

Executive Director