Case Study: Lowes Foods saves money and improves project tracking with Birdview PSA

Lowes Foods manages 150 marketing requests with Birdview PSA

Lowes Foods, a major grocery retailer, was facing challenges with ineffective communication and a lack of visibility into project workloads. Their previous system, which relied on a combination of emails and Excel spreadsheets, was unable to keep up with demand, causing tasks to slip through the cracks. This created a significant hurdle for their marketing services team, which manages a high volume of requests.

The company implemented Birdview PSA as a project tracking and resource management solution. This provided a single, intuitive platform for all projects, offering tailored workflows and free guest licenses for over 50 stakeholders. The results included a smooth transition to the new system and the ability to quickly reallocate work, ensuring nothing was missed. Birdview PSA provided the necessary visibility into team workload, ultimately saving the company money.

Lowes Foods