Birdview PSA
48 Case Studies
A Birdview PSA Case Study
Geis Hospitality Group, a full-service hospitality management company, struggled with organizing work through verbal meetings where staff made time-bound commitments but lacked any system to track accountability or progress. This led to missed deadlines and delayed projects, prompting the executive team to search for a tool to centralize commitments and improve productivity.
They implemented Easy Projects for 25 users (mostly sales and marketing) with a 4–6 week rollout and adoption of about 60% among project managers and 100% in marketing. Using custom forms to track work orders and queues, the team gained visibility and accountability, reduced turnaround times, increased on-time project completions (including a successful restaurant opening), and saw task completion rates rise from roughly 40% to about 70%.
Tony Quintal
VP of Finance