Bing Digital
37 Case Studies
A Bing Digital Case Study
Bing Digital partnered with Swale Heating, an established home heating company, to address the challenge of modernizing its customer journey. Swale Heating needed a digital platform that could provide fast, accurate online quotes and instant booking for complex heating system installations, moving away from a reliance on slow, in-person consultations.
Bing Digital designed and developed a custom Magento 2 Progressive Web App (PWA) featuring a guided survey, a conditional logic engine for accurate recommendations, and integrated online booking and payments. This solution created a seamless, mobile-friendly experience that simplified the buying process. The new platform reduced user drop-offs, improved quote accuracy and conversion rates, and streamlined Swale Heating's internal workflows through system integration.