Case Study: Best Workwear boosts ecommerce performance with Bing Digital’s custom Magento 2 solution

Best Workwear boosts conversions and organic rankings with Bing Digital

Best Workwear, a UK-based workwear supplier, faced significant challenges with its outdated Magento 1 ecommerce platform. The legacy system was causing slow performance, poor mobile usability, and search engine penalties from Google, which hampered growth and increased reliance on paid advertising. To address this, they partnered with Bing Digital for a strategic re-platforming project.

Bing Digital implemented a complete Magento 2 rebuild, creating a fast, stable, and conversion-focused online store. The solution included a modern UX design, a bespoke product customizer, ERP integrations, and SEO technical improvements. This transformation by Bing Digital led to increased conversion rates, improved organic rankings, higher average order values, and a reduced dependence on paid campaigns, solidifying Best Workwear's market position.

Best Workwear