Case Study: Ramsden International achieves real-time, data-driven global delivery visibility with BIME Analytics

How Cloud BI can send you (your favorite) biscuits

Ramsden International is a long-established UK food exporter sending over 22,000 products to 120 countries. The company had vast, fragmented data from complex international logistics and lacked a way for everyday business users and travelling sales teams to access live, actionable information—specialist analysts were overwhelmed and management reporting was static snapshots rather than real-time insight.

Ramsden implemented cloud BI (BIME) after validating the UI, connectors, cost model and support, and rolled out collaborative dashboards to board members, sales, customer service and commercial teams. The solution unlocked millions of lines of data into real-time KPIs and customer/product analysis, improved responsiveness and operational efficiency, made IT an active link in the sales process, and positioned the company to spot market trends and drive data-led decisions.

Ramsden International

Mike Leaning

Head of IS