Case Study: Wifinity achieves flexible, scalable subscription billing and rapid growth with Billforward

Wifinity - Customer Case Study

Wifinity is a UK-based ISP that provides wireless connectivity in high-density, transient sites such as student accommodation, military barracks and holiday parks. Because customers move frequently, Wifinity needed highly flexible billing — variable subscription lengths, configurable products (connection speed and number of connected devices), and the ability to upgrade, downgrade, pause, cancel, extend or reactivate accounts mid‑period — so they turned to Billforward for a billing solution.

Billforward’s platform delivered granular subscription controls and a Salesforce integration that surfaced which products were most popular, enabling Wifinity to iterate offerings quickly. As a result, Wifinity has grown rapidly from start-up to industry leader in its niche, with Billforward continuing to develop new functionality to meet evolving billing requirements and improve product decision-making.

Wifinity

Stephen Fine

Chief Technology Officer