Case Study: Avo achieves data-driven growth with Bikky

Avo boosts new guests 22% with Bikky

Avo, a small fast-casual restaurant chain in New York City, faced the challenge of thriving in a highly competitive market with high operational costs. To unlock growth and increase guest loyalty, founder Alessandro Biggi knew his team needed to constantly experiment with marketing, menu items, and operations, but they required a clear way to measure the impact of these changes on guest behavior and their crucial average unit volumes (AUVs).

Using the Bikky platform, Avo was able to test, measure, and adjust their strategies based on comprehensive data. For instance, when testing a new brunch item, Bikky's insights on guest retention revealed it did not align with their brand identity, allowing them to quickly simplify their menu. This data-driven approach empowered by Bikky has contributed to four years of consecutive AUV growth and a 22% increase in new guests year over year.

Avo