Case Study: PMI improves IQOS customer engagement with Bike Bear's Telegram bots and admin portal

PMI launches 3 Telegram bots with Bike Bear

The customer, PMI, faced the challenge of improving engagement and loyalty among its IQOS users by providing them with helpful information and resources. The vendor, Bike Bear, was tasked with creating a platform to achieve this.

Bike Bear developed three dedicated Telegram bots for IQOS: one for age verification, an FAQ bot for automated answers, and a contest bot for user participation in games and quizzes. The solution also included an admin portal for PMI to gather analytics on subscribers and followers. This approach successfully created an interactive, one-of-a-kind platform that improved customer engagement and provided PMI with valuable data.

PMI