Case Study: Bell and Collar builds a standout dog lover community with Bike Bear

Bell and Collar gains 66.7K Instagram reach with Bike Bear

Bell and Collar, a dog shampoo brand, faced the challenge of differentiating itself in a saturated market. They engaged the digital marketing agency Bike Bear to develop a unique brand identity through web design and social media to better connect with their audience.

Bike Bear repositioned Bell and Collar as a dog lover community, using a minimalist and classy web design to highlight the pets. The social media strategy focused on building a warm community rather than just selling product features. This solution yielded significant results, including 602 new Facebook followers, 1,558 new website visitors, and reaching 66.7 thousand accounts on Instagram for Bell and Collar.

Bell and Collar