BigMarker
12 Case Studies
A BigMarker Case Study
The Founding Moms, founded by Jill Salzman, is a community that helps mom entrepreneurs grow through education and networking. Facing the challenge of scaling a business that relied on Jill’s in-person presence and local meetups, The Founding Moms turned to BigMarker’s webinar software to replicate face-to-face connection at scale.
Using BigMarker’s interactive webinar platform—chat, automated registration and replay delivery—The Founding Moms expanded live attendance from tens to hundreds per event and attracted many thousands of on-demand viewers, growing the community to 12,000+ subscribers. BigMarker’s features and automation increased member engagement, made events easy to run, and helped convert webinar attendees into loyal subscribers.
Jill Salzman
Chief Executive Officer and Founder