Case Study: Omar Group boosts organic traffic and conversions with Bigfork

Omar Group boosts organic traffic 17% with Bigfork Limited

Omar Group, a UK manufacturer of park homes and luxury lodges, faced the challenge of increasing organic search traffic and generating more leads from its existing WordPress website. The company engaged vendor Bigfork Limited to perform SEO and CRO work, as well as to provide general website maintenance.

Bigfork implemented a targeted strategy that included creating new content focused on location-based keywords and optimizing existing pages. For CRO, they improved calls to action, added more prominent phone numbers, redesigned key lead generation elements, and improved the user experience on product pages based on heat map analysis. As a result of Bigfork's work, the Omar Group achieved a 17% increase in organic search traffic and a 38% increase in website conversions.

Omar Group