Case Study: Ecoglass achieves 18% more conversions with Bigfork Limited

Ecoglass boosts conversions by 18% with Bigfork Limited

Ecoglass, a specialist supplier of Insulated Glass Units and processed glass, faced the challenge of having an outdated website that no longer reflected its growth into a national expert in energy-efficient glass. They appointed Bigfork Limited to redesign the site to better communicate their expertise, capacity, and commitment to sustainability and quality customer service.

Using its FUSION approach, Bigfork conducted a full discovery and competitor analysis to develop a plan that differentiated Ecoglass around two key messages: the expertise of their people and their sustainability credentials. The solution included a modern design featuring new photography and video, a structure optimized for user journeys and conversions, and onsite SEO. As a result, Bigfork delivered an 18% increase in conversion rates, a 4% increase in traffic, and increased user engagement.

Ecoglass