Case Study: Hub Property Care achieves 70% open rates and new jobs with BigChange Delight

Hub Property Care achieves 70% open rates with BigChange

Hub Property Care, a UK-based residential maintenance company, faced the challenge of re-engaging its large database of dormant customers to generate new work. They lacked the dedicated resources to manually maintain consistent communication. To address this, they turned to BigChange and implemented its Delight product to automate personalized outreach.

BigChange's Delight solution analyzed Hub Property Care's job history to automatically identify and send personalized emails to dormant customers. This automated process resulted in open rates approaching 70% and click-through rates of around 4%. The solution sent hundreds of unique emails without manual effort, successfully re-engaging past customers and driving new jobs for Hub Property Care.

Hub Property Care